Victor was recently in Sauk County Wisconsin meeting with economic development officials and local lavender producers to share insights on developing Lavender Farms as a tourism destination.
Sauk County, home to 3 new lavender farms in the past three years, is encouraged by Victor’s assessment:
“Sequim, Washington, had only one lavender farm 20 years ago,” Gonzalez said. “I have now propagated over 1 million plants with over 400 varieties and our industry has grown and adds $4 million to the city of Sequim’s economy each year during their annual lavender festival. Sequim’s population is only 4,500 people, so it’s a huge impact.”
Today Sequim boasts over 20 lavender farms, welcoming million of lavender seekers annually.